A Local Paintball Store/Lounge/Field A new way to create paintball culture/raise interest?
Posted 15 March 2009 - 01:02 PM
One of the reasons I enjoy playing speedball is that the games are short and there is a good amount of time between games to just "hang-out" and talk about the game, the culture around it or just anything. Most paintball fields aren't the ideal place to "hang-out"; furniture is crude and uncomfortable, food is overpriced and you're paying so much to be there that it really isn't worth it, one indoor field around here has taken that into consideration. They have an indoor field with the largest "proshop" around and they are situated in the middle of Montreal(a big city), there's a 3 man speedball field with all-around netting to one side and a decent lounge area next to it. What I have found is that plenty of players go there just to watch a few games and talk to fellow players. They make better sales because all these guys are hanging around "in" their store talking about the latest gadgets and watching players play with the equipment that they were already thinking of buying. Moreover when people come in just to buy they have plenty of "models" sporting the equipment that they can just point to and go; "yeah the '09 dye pants are pretty nice if you just want to look over there you can see johnny playing with a pair, I'm sure he wouldn't mind answering your questions". So the store boosts sales, the players love the spot 'cause they can just come in at any time to see whats up and talk to there buddies. The environment is great because you feel like you belong, you know people; like the feeling you have when you play on a team... The idea would be that instead of making fields and stores designed to give "service" to clients, you include the players in the process and make them feel welcome. Host events(not necessarily relating to paintball), have a lounge where players can just watch the action, provide lockers so regulars can leave their stuff so they don't have to drag it with them all the time, have some snacks and drinks for sale a decent prices, have a field or range so potential clients can test markers and gear... There is so much more that can be done.
I'm posting this for a few reasons. The first is to see whether other people think the idea is interesting(think about it, you could be spending your daily forum time at an actual field hanging out with players for no cost and watching live games). The second is to give ideas to any current or potential field/store owners. My final reason is that if the response is very positive I'm considering investing some money and becoming a business owner, if I think it is do-able and potentially successful.
Posted 15 March 2009 - 01:20 PM
Yeah, having a shop and lounge adjacent to an indoor field would be awesome. Well, I think there is a place about an hour away that has a lounge, I might go check that out.
Posted 15 March 2009 - 02:18 PM
Posted 15 March 2009 - 07:19 PM
This post has been edited by Sneaky Big Foot: 15 March 2009 - 07:19 PM
Posted 15 March 2009 - 09:47 PM
The lounge sounds like an interesting idea. I'm naturally anti-social but it would be interesting to see how it turns out. It really should be more personable, its a hobby like any other - people can find something to relate with.
"Marketing hype in paintball?! The nerve of some people. After all, we paintballers would never throw our hard earned cash into the magic box of marketing hype."
Posted 16 March 2009 - 06:34 AM
...if every field/store were like that i would most definitely spend time there...